Jigra has been rescheduled to be released on Dussehra weekend now, while the actual Dussehra release, Devara, has been preponed to September 27th. This amicable swipe has become the talk of the town, and that's all it needed to be called a "Smart Move."
Karan Johar is producing Alia Bhatt's Jigra, and he will also distribute Jr. NTR's Devara in North markets. Being the common factor in both movies, Karan Johar has certainly got things moving, and how! This is one of the situations we call "when all your tricks fit in the right place."
A fierce journey to protect your own...your jigra!👊🏻
Interestingly, the leading faces of both films, Alia Bhatt and Jr. NTR, have worked together in SS Rajamouli's RRR. The two share a good bond off screen, and that's one more reason behind this smart swipe.
Sending a Warning Notice to all coasts about his early arrival ⚠️⚠️
Devara is a front-loaded action flick, whereas Jigra promises to be content-driven cinema. With a holiday weekend in hand, Jigra is set to score well at the box office. Not to forget, Alia Bhatt has already given two 100 crore grossers with female-lead films. Jigra will surely make a hat-trick! Both films are set to explode at the box office within two weeks.
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Jigra has been rescheduled to be released on Dussehra weekend now, while the actual Dussehra release, Devara, has been preponed to September 27th. This amicable swipe has become the talk of the town, and that's all it needed to be called a "Smart Move."