C Space Launch: In a trend-setting initiative, Kerala will launch "C Space," India’s first government-owned OTT platform, on Thursday, March 7, with the objective of providing people-oriented, meaningful infotainment and leveraging enormous opportunities in the sector.
Chief Minister Shri. Pinarayi Vijayan will launch the OTT platform at Kairali Theatre on March 7 at 09.30 hrs. Cultural Affairs Minister Saji Cherian will preside.
“C SPACE is essentially a response to the growing imbalances and multifarious challenges in the OTT sector in terms of content selection and propagation,” said Shaji N. Karun, renowned film director and Chairman, Kerala State Film Development Corporation (KSFDC).
C SPACE is managed by KSFDC, a state-owned company entrusted with the promotion of Malayalam cinema and industry, on behalf of the Department of Cultural Affairs, Government of Kerala.
Mr. Karun said the curators have so far selected 42 films for the first phase of C Space. Films that have won awards at the National or State Awards or have been exhibited in major film festivals will also be shown. Another distinctive feature of C Space is transparency in its operations, overall earnings, and revenue share.
The platform, which operates on a pay-per-view basis, allows viewers to watch a feature film for Rs 75 and shorter contents for a much lesser price. Exactly half of the amount charged goes to the content provider.